Brock Sport Management finishes second in the PrimeTime Sports and Entertainment Case Competition

BioLinc student entrepreneur Matthew Paladino and sport management students Seth Mendelsohn, Kimberly Lennon and Brandon Currie competed this past weekend at the PrimeTime Sports & Entertainment Sport Innovation Case Competition at Ryerson University in Toronto. Their team, From Cancer to Cure, finished second place overall out of seven teams. Teams of three to four students representing York University, Ryerson University, Laurentian University and Schulich School of Business competed against each other for a chance to win $2,000. Continue reading

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A World in a Week – My experience at the Enactus World Cup 2015

 “I went in to make a video, a few months later, I was in South Africa.”

As acting VP of Marketing and resident artsy kid for @BrockEnactus, I was tasked with reviewing our experience at the Enactus World Cup 2015 in Johannesburg, South Africa. Sometimes documenting an experience like this can be difficult.. Continue reading

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Don’t just say it, do it! – By Chris Jia

My name is Chris Jia, a third year Bachelor of Business Administration (Co-op) student at the Goodman School of Business. Last year, I was fortunate enough to be accepted into the first cohort of the Kick-Starting Entrepreneurship Program (KSE) offered by Brock University’s on-campus business incubator. I could still recall the practicality and intensity of this training program, but on top of all information acquired, I walked away with tons of motivation and inspiration that sustain every entrepreneur’s life.
When I first heard that the KSE program application was open, Continue reading
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Niagarabuzz of WeChat Interviews BioLinc

Startup at BioLinc! Want to startup a business and immigrate to Canada? Niagara Region’s BioLinc might become your one-stop shopping center.

Dan Lynch, Manager of BioLinc
Cassie Price, BioLinc Coordinator

Interviewer: Chris & Nancy from Niagarabuzz of WeChat


It is our pleasure today to have Dan, manager of BioLinc, and Cassie, coordinator at BioLinc for a short interview. The purpose of this interview is to share some information about BioLinc to our both local and international Chinese entrepreneurs and investors, through our Niagarabuzz of WeChat media platform. We wish that this report could provide some useful information regarding startup businesses and related immigration policy in Canada. Continue reading

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Guest Blog from Alex Mohr on how Cross Border Housing Inc. started!

Once I had returned from a life changing experience studying abroad in my third year at Brock, I was back in Canada constantly reflecting on how amazing my journey was. As I became increasingly reminiscent of my time abroad, I wanted to get myself back into the international student realm and eager to give other students an experience that I found myself becoming close with many of the international students at Brock and while doing so found a major pain point in the transition to Canadian society. Continue reading

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Have Your Questions Answered!

Have you ever wondered why we have two stages of teeth? Why are the biggest dinosaurs herbivores? Why are we still afraid to talk about mental health? And of course, why do we get chocolate cravings?

University researchers from all across Ontario are answering these and other questions. Find the answers and ask your own questions at

Stay curious! Continue reading

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The Canadian Business Model Competition

Every year, Dalhousie University in Halifax chooses thirty student teams to compete in the Canadian Business Model Competition. The focus most business competitions is to pitch your business and the judges attempt to determine its profitability and likelihood of success – a method that is becoming recognized as ineffective. The Canadian business model competition is different. The competition focuses less on the venture’s outcomes and more on the process the entrepreneur is taking to ensure these outcomes are a success.

This year we were lucky enough to become the first team from Brock to compete at the competition. In early March I was surprised with an email saying we had made it to the finals in Halifax and in just one week, Sultana and were boarding a plane and heading east.

The first day at Dalhousie was spent becoming familiar with the competition outline and meeting the rest of the student entrepreneurs from all across Canada. After that it was back to the hotel to polish our presentation for the day to come.

After just a few short hours of sleep, the big day had arrived. We ate a quick breakfast and called a cab to get us from the hotel to the school. As soon as we arrived, we found a corner to go over our presentation one last time before heading in to a class room where five judges sat awaiting us. Fifteen minutes later we stepped out relieved to be done and happy with ourselves for what we thought was a great presentation.

In the end, we didn’t place in the top five but we received some good feedback and made great connections with mentors and some awesome student entrepreneurs from all over the country. The competition as a whole was successful for us and we were happy to be considered among such impressive entrepreneurs.

Ian Farr – Incounter

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The Trade Show

Pens? Check. Printer? Check. Extension Cords? Check. I must have done this with about 50 other things before the show, twice… The Toronto International Boat Show was the biggest and most important thing I have done for my business to this date. The exposure, the networking, and the motivation are all things that I saw as huge positives. This show is quite a bit longer than most, with a total of 9 days. It was held at the Direct Energy Centre and received about 80,000 visitors. It was great exposure for someone just starting out, such as myself. I can’t even count the amount of times I was asked who the owner was and where I was sent from. Although a little disheartening, I took it as a compliment and explained that the owners had no idea I was running their booth and that I was only here for some good entertainment and free food samples. I’m just kidding, I didn’t say that, but sometimes I wanted to. I explained to them that I was the owner and that I was just starting out, and they seemed to like the ambition of beginning my own venture.

Setup was hard and time consuming, and I underestimated it. One of my brand-new televisions wouldn’t turn on, and that was quite the disappointment. I was scrambling with 5 minutes left before show time, trying to make sure everything was working properly. About an hour into the show I was still trying to set up my Vista Print banners, and local celebrity Mike Holmes from Holmes on Homes, an HGTV television show, walked passed me and looked down at me. The only thing I thought of was how bad he probably wanted to tell me to get my act together. If anyone has seen the show, Mike’s number one goal is to criticise other contractors on poor workmanship. Anyways, shortly after that I was ready to chat, deal, and network with other industry professionals.

Midweek started to feel like I was singing the same old song, and I was beginning to lose my voice, so I started to venture around the show. I went to seminars, spoke with other brokers, checked out some inventory, familiarized myself with all of the big players, and got some ideas for next year. To be honest, my booth was a little bush league compared to some of the big guns, but I saw it as it was more important that I showed up with what I had and what I could afford.

By the end of the show, I felt like I had really accomplished a lot. I had made many connections, learned many important things about brokerage, learned about key players, learned about what the current market is offering, learned about pricing, and most importantly I learned that there are 98,864 little squares in the carpet that I purchased from Home Depot. Let’s just say it’s amazing how much time you really spend in your booth.

Cole Ritchie – North American Yacht Sales

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The Pitch is Everything

When it comes to entrepreneurship, many of us seem to believe that success is based on the innovative idea. Obviously the idea has a great deal to do with it, but an idea is really only worth something if an entrepreneur can pitch it. Whether you’re presenting to potential clients, users, or investors, nobody is going to want what you’re offering if you can’t convince them they do: the pitch is everything.

This was the focus of BioLinc’s last kickstarting entrepreneurship event which took place this past weekend. Our student entrepreneurs had just three minutes on Saturday to pitch their ideas to an esteemed group of professional mentors. After these presentations, the students sat down for one-on-one meetings with the mentors to hear what they did right and what they could improve on (or if we’re being blunt, what they did wrong) in their pitch.

The next day, we saw the advice pay off. Each entrepreneur stood up and gave another three minute pitch. The difference was tremendous, every student made great strides with their presentation’s, making those watching believe in their ideas and maybe more importantly – in them.

Sign up for the next KSE event here.

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The BioLinc Ambassador Experience

As a student who’s family has always pushed towards corporate Canada, getting accepted into the co-op  program at Brock University was a huge accomplishment.  It would allow me to try my hand at working for some the Canada’s largest organizations to gain valuable work related experience.  So when the time came to apply for my very first work term, I naturally did what I anticipate many of us did while applying for our first placement.  Applied to anything that sounded interesting or was with a large firm.  I mean, the logic checks out. If you want to be the best, why not learn from the best?

So I submitted applications to all the major banks, sales positions and potential marketing jobs that interested me over the course of the summer. Thankfully, one of those potential marketing jobs I applied to was at the University for BioLinc as a Student Ambassador.  In all honesty I hadn’t thought much of a university job because as far as I was concerned I wanted to work for corporate Canada. Brock University didn’t exactly fall into that category.

Thankfully the stars aligned and I was able to secure an interview with Dan Lynch, Manager at BioLinc and Cassie Price, BioLinc Coordinator. After completing a mock interview with the co-op department I felt confident enough to give it my best shot.  Thankfully they decided to take a chance on me and I was offered the position alongside my fellow ambassador Ian Farr.

The first week was so fast it felt like a blur. Table top displays, networking events and presentations followed in quick concession for the first month.  Not only did I have the opportunity to speak in front of hundreds of my peers many a times informing them of BioLinc, I was able to also give guided tours of not only our establishment (End of the Cairns Complex, feel free to stop by for a tour), I had to give tours of our campus to alumni during homecoming. Considering I had never taken one myself it was quite the experience. I was quickly learning that this University had so much more to offer than just an education. It is the passionate people who work and volunteer at Brock that make it such an amazing place to attend.

That was something I had never thought of before this amazing opportunity, and I can say without a shadow of a doubt that it changed my life for the better. The connections you establish with the students and faculty within our institution is invaluable.  The corporate culture was amazing. Being surrounded by students from all faculties of Brock, each more driven than the last and everyone working together is something you truly must experience to understand. No where else I can think of has Not-for-profits working beside start-ups working beside scientists developing new technology. To make it even more pleasurable, imagine every morning walking in to smiling faces and loving people who truly care about your success and well being. Being a BioLinc Ambassador allowed me to help out my peers reach their goals and dreams, while also expanding peoples knowledge and awareness of BioLinc within Brock. I was invited to events with guest speakers who have walked in our shoes and having the opportunity to mine little tidbits of knowledge from them is something I will forever be grateful for.

Coming from someone who quickly overlooked a position on campus when I came across it on the job board, I feel almost naive admitting it. Understandably hindsight is 20/20, but the skills and values I obtained while working within our institution far surpass anything I could have obtained from a giant conglomerate. These are connections I can continue to grow on a daily basis. I am able to continuously help out entrepreneurs reach their dreams, volunteer in all facets of the university and more importantly, I am able to still see those amazing smiling faces on a daily basis. Anything I had hoped to obtain from a job placement, I learned from this placement. The unexpected part was how much it made me grow as a person, and for that I will forever be grateful. So fellow students, as you read this, please don’t make the same mistake I did. Give school positions a serious thought, because the payoff is more than you or I could have ever imagined prior to the work term.

Mitchell Cowan,

Former BioLinc Ambassador signing off.

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