Christopher Armstrong, BSM 2005

Faculty of Applied Health Sciences




Christopher Armstrong, BSM 2005

When it comes to the business of golf in Canada, Christopher Armstrong of IMG is heavily involved at every level from assisting the development of junior golf to representing almost every one of the country's professional players including Stephen Ames, Matt Hill, Chris Baryla and Lorie Kane, in addition to American PGA TOUR star Anthony Kim, LPGA star Morgan Pressel and World Golf Hall of Famer Curtis Strange.

As Vice President for IMG Golf, the leading sports marketing and management company in the world, Armstrong manages the day-to-day and marketing business for many of the country's most prominent golfers.

Chris joined IMG full-time in 2005 after studying commerce at McGill University and Sport Management at Brock University.

While at Brock, Armstrong worked at the Centre for Sport and Law in St. Catharines, preparing factual arguments in Olympic team selection arbitration cases, as well as a number of independent studies in collective bargaining, negotiation and intellectual property rights. Working collaboratively with Dr. Hilary Findlay, Armstrong worked on several academic articles which remain under review for publication.

Upon graduation from Brock in 2005, Armstrong joined the Gem Group, a marketing and creative agency in Toronto. After only four months there, Armstrong was hired by IMG to assist in the redevelopment of their Canadian Athlete Representation business - the division of the firm he had completed an 11-month internship the previous year. By November 2006, Armstrong assumed the day-to-day management responsibilities of that business. In 2009, Armstrong was named to the National Post's list of Canada's Top-25 most influential people in Canadian Golf - the youngest person on that list.

Prior to IMG, Armstrong also spent time with the Canadian Baseball League and the Hamilton Tiger Cats Football Club, and was an amateur scout for the McGill Redmen Hockey program for several years following his time as a student assistant coach there. He currently sits on the board of the Stephen Ames Foundation, benefiting children in both Trinidad and Tobago and Canada.

Chris was chosen Faculty of Applied Health Science Distinguished Alumnus of 2010

Christopher Armstrong, BSM 2005

Faculty of Applied Health Sciences Distinguished Alumnus 2010